We bring your business up to speed with AI.

Paret Labs is an AI and digital transformation agency. We spend time inside your business, build copilots, agents and custom software ourselves, and stay with your teams until adoption is complete.

Help your teams 
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What's the real gain for your team, in practice? Estimate it in 2 min
The
method
What independent studies measureStanford × MIT · Science · Harvard × BCG · GitHub · McKinsey
+14% productivity gain for AI-equipped support agents, up to +34% for the least experienced Stanford × MIT · 5,172 agents
−40% time spent on professional writing tasks, with quality going up MIT · Science, 2023
+40% higher quality on consulting and analysis tasks, completed 25% faster Harvard × BCG · 758 consultants
+55% faster software development with an AI coding assistant GitHub · controlled study

$2.6 to $4.4 trillion a year: the economic potential of generative AI, as estimated by McKinsey.Our job is to land a share of it inside your teams.

An AI tool is only worth what it returns: time saved, more reliable work, stronger margins. We build the tools, train your teams, and measure the impact on your business.

Three sectors, three tools in production

Understand the business, build the tool, drive adoption: this method has already produced three products their users use every day.

Proptech · Relai Confiance

A complete AI SaaS, from design to production

Eight AI use cases with their guardrails, plus the billing and security of a complete real-estate product, in daily use.

8AI use cases
A to Zdesign → prod
Dailyreal usage
Talent agency · Pro Lenser

A cinematic showcase site and an in-house AI application

Designed end to end for an agency that crews film shoots: a showcase worthy of their sets, and a custom application with AI built in to handle their day-to-day.

A to Zdesign → prod
Site + appshowcase + in-house
AIbuilt in
View the case study
Finance

A custom app for financial-markets English

A custom-built mobile app with oral drills and self-marking: a few minutes of practice a day, on the vocabulary of your own desk, improving speaking and writing alike.

Mobilea few minutes a day
Spoken + writtenself-marked drills
0generic lessons

A path, not a catalogue

Every engagement follows the same path: understand, build, train, embed. You can come in at a single step or hand us the whole journey. Either way, the first win lands within weeks.

01
Understand

AI audit: where your work can be augmented

2 to 3 weeks, inside your teams

We watch how your teams actually work: repetitive tasks, friction, decisions. You leave with a prioritised backlog of opportunities, each with its estimated gain. It's also the lowest-risk way to try us out.

Quick winthe most time-consuming tasks identified in week one
02
Build

Studio: copilots, agents, business tools & MVPs

Per tool, shipped to production

Assistants, agents, document generators, decision support, up to full business tools or an MVP when the need outgrows an assistant. Built on the needs identified in step 1, then shipped to production in your environments.

Quick wina first tool in your teams' hands within weeks
03
Train

AI Academy

Workshop training, office hours, playbooks

Your teams learn to use the tools we ship, then to go further: prompts, assistants, agents, applied to their real work. By the end, they can do it without us.

Quick winhours saved from the very first workshop, on the work participants bring
04
Embed

Adoption & usage tracking

Light governance, usage measurement

This is where most projects fail. We measure real usage, adjust the tools with the teams, and extend what works from one department to the next.

Quick wina usage dashboard within the first month

What an augmented team looks like

Four examples, adaptable to any department. Each task is handled by an agent, an automation or a copilot. AI prepares the work; your teams keep the final say.

M·01

Lead scoring & routing Automation

Every lead is scored on behaviour and company profile, and hot leads reach the right salesperson within minutes, with no manual triage.

M·02

Automatic CRM enrichment Automation

Every captured email fills in the company record on its own (size, sector, technologies) and creates the contact in the CRM, with no retyping.

M·03

Nurturing & multichannel sequences Automation

Based on what the prospect does (download, webinar), an email and LinkedIn sequence fires and branches on opens and clicks.

M·04

Personalised content at scale Copilot

Emails, articles and posts generated at scale from your data, matched to your tone. The team reviews, decides and publishes.

M·05

Programmatic SEO & GEO Automation

Targeted pages generated at scale from your data, optimised for Google and for being cited in ChatGPT and Perplexity answers.

S·01

Lead enrichment & scoring Automation

Every account is enriched (email, LinkedIn, funding rounds, technologies) and scored, so the hottest prospects are prioritised before they even reach the CRM.

S·02

Custom AI-augmented CRM Copilot

A CRM tailored to your process: activity tracking, meeting prep, follow-ups and sales documents generated by AI, with no retyping and no spreadsheets.

S·03

Multichannel outreach sequences Automation

Email, phone and LinkedIn cadences run at scale and adjust to how each prospect reacts.

S·04

Meeting preparation Agent

A full brief generated before every meeting: attendees, company news, relationship history, live deal. Two minutes instead of twenty.

S·05

Automatic follow-ups Automation

A deal with no activity for a few days triggers a follow-up drafted from the history, submitted for approval before sending.

O·01

Automatic triage & routing Automation

Every request is classified by reason, language and urgency, then routed to the right person the moment it lands in the inbox.

O·02

Self-service deflection Agent

An AI agent grounded in your help centre answers the most common questions on its own and closes the ticket, day and night, no human needed.

O·03

Assisted replies Copilot

A draft based on the customer's history and the knowledge base is offered to the agent, who reviews, personalises and sends.

O·04

A living knowledge base Automation

Unanswered requests reveal the gaps; article drafts are written from real conversations and approved before publishing.

O·05

QA & risk signals Automation

Every conversation is evaluated (tone, accuracy, resolution) instead of a small sample, and churn-risk customers are flagged as they appear.

P·01

From need to specification Scoping

Workshops with your teams become clear, prioritised specifications: what matters first, what can wait, what we won't build.

P·02

An MVP in weeks, not months MVP

A first usable product, put in users' hands quickly: their feedback steers what gets built next.

P·03

Software that fits your processes Custom software

A custom business tool that replaces jury-rigged spreadsheets and duplicate data entry: the tool adapts to your teams, not the other way round.

P·04

Iterations in the field Iteration

Every version is tested with users: we double down on what works and remove the rest.

P·05

Your teams take over Handover

Documented code, training, handover: the tool is yours and lives on without us.

A website that sells, marketing that delivers

The same method applied to your visibility: we get inside your market before designing anything. Website redesign, marketing strategy, acquisition, with AI where it saves time, never for decoration.

Design & development

A site rebuilt from scratch, not a repainted theme

Positioning, art direction, development, production deployment. A fast, indexable site that says what you do and turns visitors into meetings.

  • Audit of the current site and visitor journey
  • Custom design, never a bought template
  • Development, technical SEO and redirects
See the redesign offer Positioning & acquisition

Knowing what to say, to whom, on which channel

Diagnosis, positioning, messaging by audience, a prioritised acquisition plan. You leave with an action plan your teams apply, not a report.

  • Customer interviews and acquisition audit
  • Promise, audiences, proof and objections
  • Two or three channels, not ten
See the strategy offer SEO, GEO & content

Found on Google, cited by AI

Search now plays out on two fronts: your prospects also ask ChatGPT and Perplexity. We cover both, with content produced at scale from your data.

  • Classic SEO and programmatic pages
  • GEO: being cited in generated answers
  • Automation and acquisition reporting
See AI-native execution

Already done, in production: for Pro Lenser, a talent agency that crews film shoots, we designed the showcase site end to end, plus the in-house AI application that goes with it.

View the case study

What our clients say

QJ
Quentin Jourdan
CEO · Pro Lenser
What the studies measureSalespeople spend only 28% of their week actually selling: the rest goes to data entry, admin and meetings (Salesforce, State of Sales, 7,700 sellers surveyed).
“Paret Labs designed our custom, AI-augmented CRM from the ground up. Day to day it saves me an enormous amount of time and money: with AI, the tracking, the meeting prep and the documents take care of themselves, internally and with our partners. And they adapted to the demands of a sector like luxury, where the level of service is non-negotiable.”
FM
Daily user
Financial markets · anonymised
What the studies measurePractising speaking with an AI significantly reduces foreign-language speaking anxiety and improves measured performance (studies published in Nature HSS Communications and Frontiers in Psychology, 2025).
“Paret Labs built me a training app for financial-markets English, with oral drills and self-marking. I can practise every day and improve my speaking as much as my writing. In my field, I couldn't find anything close to this quality.”

Which team do we start with?

A 30-minute call: you describe a team and its friction points, we tell you what we would do there, which step to start with, and what it could return.

Or book a 30-minute slot directly: Book a call